Local SEO is fast becoming the best way for small companies to grow. Local Marketing could be your companies answer to get more enquiries.
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We have a team of experienced staff with a combined experience of over 20 years working in digital marketing industry.
We only ever use Google's recomended methods and regually update our strategy to ensure your one step ahead of the competition.
We pride ourselves on keeping all our SEO clients updated with regular SEO campaign progress reports and quarterly meetings.
SEO has the potential to offer a fantastic return on your monthly investment. This is why all of our SEO campaigns our focused on ROI.
Here’s a statistic for you. The market research giants at BIA/Kelsey have found that 97 per cent of consumers head online to check out local business services. The days of businesses relying on sticking an ad in the local papers and relying on word-of-mouth from old customers are long gone.
So getting online and building up the most visible online profile possible should be the basis of your marketing strategy. And that is what Local SEO is all about. Let’s say you’ve just set up a roofing company in south London. There are more than likely tens of other builders and roofers that you might be competing against for business.
How do you make sure it’s your business that people look to for getting their roof repairs done? It’s simple: a quality website and online business profile that search engines like Google place high up on their first page of search results. So when local consumers tap into the search engine ‘roofers in south London’, it’s your website they see first and click through to.
The difficult bit is understanding how the search engines work and making sure they pick up on your website. And that’s our job as SEO specialists. At SEO Results4U we have run SEO campaigns for plenty of local businesses. It’s your local target market that we focus on.
There’s no point us trying to grab that top place in the Google rankings for roofers in the whole of the UK when your service is limited to roofing in south London. It’s all about targeting your local market rather than getting carried away.
How’s it done? Well, building a high-quality website is a basic step. And that’s not just high-quality because we say it is. Search engines are smart enough to detect when a website is poorly designed and offers a poor user experience. They look for ‘long click’ sites on which users spend longer periods of time checking out the content and browsing the wares.
We’ll also build up a Google Plus profile for you with all your company details displayed along with a map reference that shows where you’re based. And we’ll use keywords that match common search terms that consumers around you have typed into Google when looking for similar services. These are dropped into the content of your site and are picked up by search engines.
Most important for many small local businesses is the link-building process. You’ll know how important is to build up your credibility with quality approvals, testimonials, and listings in reputable directories. Link-building is just the online equivalent. Trusted sites like online directories or approved traders organisations can link back to your company.
Put all these bits together and you’ll find yourselves close to the top of the search results whenever anyone taps into Google looking for local services like yours. And once you’re there you’ll find more and more customers coming your way.